The Social Association: 5 Key Skills Not-For-Profits Need to Increase Member Engagement, Generate Roi and Create a Thriving Online CommunityAre you wanting to attract more members? Do you struggle to demonstrate the value your association provides? Are you wondering how to use social media to effectively engage your membership? The world has changed how it communicates, and social media is becoming increasingly important. While people still do business with people they know, like and trust, today they want to engage with organisations via Facebook, Twitter, LinkedIn and other social